Marketing Executive (Fluent French) ***Global Brand***

Job Title: Marketing Executive (Fluent French) ***Global Brand***
Job Reference: PV/HQ00051427

Location: Basingstoke
Job Type: Permanent

Salary:
£30000 - £35000 per annum, Benefits: Bonus, Pension, Private Health, Child Care, 24 Days Holiday
Sector: Marketing

Posted 14 days ago

Marketing Executive (Fluent French)  ***Global Brand***

A truly amazing opportunity for a Marketing Executive to join a Global Brand at their head office in Basingstoke. They are the Global leader in their industry and genially care about their staff.

Responsible for the regional implementation of Pan European marketing strategies with the trade in France, ensuring the flawless execution of go to market plans and strategic marketing activities. Prioritisation of tasks and resource are essential to succeeding in this role. Analysing current activities, implementing efficiencies and a proactive approach is required. 

The role is made up of the following:

20% Reporting and Point Of Sale (POS) management
40% Key Account Trade Marketing management support
40% Field Account Trade Marketing management

Key Account Trade Marketing Management Support
  • Management of Key Accounts in the South region.
  • Ensure all marketing activity is aligned to pan European commercial and strategic objectives
  • Help build key account marketing calendar for each customer in conjunction with the Key Account Manager
  • Be able to develop and adapt the plan within budget
  • Have a recognizable, close business relationship with the account’s Marketing contacts at all levels
  • Have ownership of how we are perceived at retail for each key account
  • Present ideas for change within budget to the business and to the customer towards better brand and product image and towards better rates of sale
  • Track and measure marketing activity within each key account to demonstrate ROI and quantify marketing activity.
Field Account Trade Marketing Management
  • Provide support to field accounts in the Southern region and account manage selected accounts.
  • Ensure all marketing activity is aligned to pan European commercial and strategic objectives
  • Service marketing requirements of our field sales teams
  • Build close business relationships with regional Buying Group contacts
  • Plan and execute marketing activity calendar with each Buying Group
  • Take ownership for how we look and perform at retail within the region 
  • Retail conversion, brand positioning and staff training. 
  • Track and measure marketing activity across field accounts to demonstrate ROI and quantify marketing activity.
  • Ownership of Trade Shows and events.
Education, Training, Professional Certification and Work Experience:
  • Business degree (or equivalent) or marketing qualification
  • Experience in a similar marketing role with a track record of demonstrable success
  • Experience within a relevant retail or sales environment highly desirable
 

 

 

 

Apply now

Consultant details

Paul Vincent-Fernie

Name:
Paul Vincent-Fernie

Direct telephone:
01932 230 868

Email consultant Consultant's LinkedIn
Trevor  Lee

Introducing...

Trevor Lee

Managing Director

Having been in recruitment for 15 years, in 2006 I decided to form Jenrick Commercial (a new division of The Jenrick Group) and I have to say, it’s been one hell of a ride. Recruitment has changed drastically over the last 15 years, however, I’ve learnt that if you keep things simple, work hard, be honest and really understand your clients and candidates then you will do well.

My loves in life are my wife (Miriam) and my son (Toron). I’ve been married for nearly 20 years, so I was snapped up early (my wife clearly has good taste – or at least I like to think so!).

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